This one is so common, it makes me wonder if anyone actually gets taught the difference between them by any educator they've encountered since Grade 1. It's is a contraction of "It is". Use it in casual writing; e.g. It's a great day. Its is a possessive pronoun. Example: The dog is chasing its own … Continue reading It’s versus Its →

This belongs to the same class of errors as it's versus its: a simple mistaking of a contraction for a possessive pronoun. "Your" is a possessive pronoun used to indicate ownership; e.g. "When your membership expires, renew it online." "You're" is a contraction of "You are", used in casual writing; e.g. "When you're finished with … Continue reading Your versus You’re →